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Checklist

Is the course right for me?
  • You wish to be successful and earn money by managing brands in digital media.
  • You want to learn first-hand and in personal discussions what works and what does not.
  • You want to visit the world’s most pivotal centers of digital brand management to gain first hand insight into the topic, discuss with experts, peer over the shoulders of professionals and experience digital brand management in action.
  • You want to ensure that you have command of current, exclusive knowledge of digital brand management.
  • You want to know where digital brand management is going.
  • You want to get to know international companies that are successful in the internet.
  • You want to form a picture of digital brand management and its evolution.
  • You would like to develop a concept of digital brand management and plan for its implementation.
  • You would like to test possible opportunities and limits of your enterprise.
  • You want to plumb the potential of digital brand management and gauge risks.
  • You are looking for inspiration from around the world about shaping your digital brand management more successfully.
  • You want to build up an exclusive, global network of academics, practicians and executives from around the world in order to experience new things and become more successful.
  • You want to know what differences there are among the most important digital markets (culture, technology, laws, etc.).
  • After your MBA, you would like to focus on digital brand management.

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